Kerry Tinker

Kerry Tinker, business director at WPP’s Open Door, ahs demonstrated exceptional leadership and drive within the media industry, notably becoming the youngest person at WPP to lead and present in top-tier pitches for clients such as Nestle, Tesco, and Sky. Tinker transformed a previously underperforming team, achieving a 237% increase in team satisfaction and an 80% promotion rate. Her leadership was instrumental in securing significant pitch wins, including the pivotal Nestle account, and she was recognised as a critical leader within WPP, being selected for a prestigious nine-month leadership programme for future talent. Beyond professional achievements, Tinker has made significant contributions to company culture and the broader industry. She championed diversity and inclusion as part of WPP's Women ERG, led initiatives to empower women, and mentored colleagues, with her mentees achieving notable recognition such as the WACL Talent Award. Tinker also volunteered with charities like GLITCH and Women's Aid, supported the Visible Starts programme to help women enter the industry, and raised awareness of epilepsy through public talks and fundraising efforts, underlining her commitment to making a positive societal impact. Testimonials from senior leaders and peers consistently praised Tinker's energy, intellect, and ability to inspire those around her. She was described as a trailblazer and a compelling leader who elevates team performance and fosters an inclusive environment. The feedback highlighted her unique combination of strategic acumen, empathy, and relentless pursuit of excellence. 

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"Kerry comes across as highly energetic, and a whirlwind of positive impact. I enjoyed hearing about her POV on the future of our craft, and her growth mindset will surely power lots of achievements in her career."