Liberty Watling

Walk-In Media senior account director Liberty Watling demonstrated exceptional professional growth and impact within the media industry, having achieved two promotions since joining the organisation and taking on the leadership of its largest account, Vitality. Watling played a pivotal role in winning and managing high-profile accounts such as Burger King and Vitality, directly contributing to the organisation's most successful two-year period. Watling also led the development of a dynamic budget system alongside a data scientist, improving client value and organisational efficiency, and has been instrumental in shaping agency processes and mentoring new talent. Beyond core responsibilities, Watling made significant contributions to organisational culture and industry diversity. Watling led the partnership with Hillingdon Manor School, supporting autistic children in accessing career pathways, and represented the organisation on the MSQ DEI committee with a focus on neurodiversity. Watling also rewrote the apprenticeship curriculum to provide clearer, more supportive entry points into the industry, and founded the social committee, organising flagship events to foster connection and inclusivity. These initiatives have reinforced the organisation's vision and made it a supportive environment for all employees. Testimonial feedback from both senior clients and peers reflected deep respect for Watling's leadership, integrity, and positive influence, with colleagues highlighting a calm, empathetic approach and unwavering commitment to excellence. The testimonials underscored Watling's role as a cultural driver and a mentor, as well as the tangible business results delivered.

Judge’s comment:

"Libby is undoubtedly deserving of a place on the 30 Under 30, without a shadow of a doubt."