Rahul Singhal

A seasoned digital advertising leader with over a decade of experience driving growth across the retail media landscape. With deep roots in scaling businesses within major global retailers, I specialise in advanced Amazon Media strategies and Amazon Marketing Cloud (AMC) analytics. Currently, at L'Oreal, where I lead Amazon Media within the e-commerce space to scale the business and grow market share for iconic Professional Products Division brands, including Kerastase, Redken, and L'Oreal Professionnel. I am passionate about the intersection of data-driven insights and brand building in the digital retail environment.

What are you looking for in a winning entry?

"In a winning entry, I look for a seamless integration of creative storytelling and sophisticated data utilisation. Beyond impressive ROI, I want to see evidence of brave media planning where data-driven insights are used to solve complex commerce challenges. In my opinion the winners will be those who can demonstrate they have not only mastered the current tools of the trade but are actively shaping the future of how brands connect with consumers in the digital era."